{"id":1046,"date":"2019-10-22T19:44:53","date_gmt":"2019-10-23T02:44:53","guid":{"rendered":"https:\/\/2019.riverside.wordcamp.org\/?post_type=wcb_session&#038;p=1046"},"modified":"2019-10-23T22:13:46","modified_gmt":"2019-10-24T05:13:46","slug":"wordpress-at-the-heart-of-your-strategy","status":"publish","type":"wcb_session","link":"https:\/\/riverside.wordcamp.org\/2019\/session\/wordpress-at-the-heart-of-your-strategy\/","title":{"rendered":"WordPress at the Heart of Your Strategy"},"content":{"rendered":"\n<p>It discusses the pre-launch and analysis stage of bringing a website to marketing in a competitive landscape.  Using a current client as a case study, David will show the analysis, tools and traffic strategy he uses to find competitive advantage for his client and the project.  This session is perfect for both site owners and WordPress professionals alike.  Presentation time: 45 minutes<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It discusses the pre-launch and analysis stage of bringing a website to marketing in a competitive landscape. Using a current client as a case study, David will show the analysis, tools and traffic strategy he uses to find competitive advantage for his client and the project. This session is perfect for both site owners and &hellip; <a href=\"https:\/\/riverside.wordcamp.org\/2019\/session\/wordpress-at-the-heart-of-your-strategy\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;WordPress at the Heart of Your Strategy&#8221;<\/span><\/a><\/p>\n","protected":false},"author":6140462,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1573318800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[989],"footnotes":""},"session_track":[1294885],"session_category":[1240423,5017],"class_list":["post-1046","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-arts","wcb_session_category-analytics","wcb_session_category-strategy"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paMxYv-gS","session_date_time":{"date":"November 9, 2019","time":"9:00 am"},"session_speakers":[{"id":"989","slug":"david-mayne","name":"David Mayne","link":"https:\/\/riverside.wordcamp.org\/2019\/speaker\/david-mayne\/"}],"session_cats_rendered":"Analytics, Strategy","_links":{"self":[{"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/1046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/1046\/revisions"}],"predecessor-version":[{"id":1047,"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/1046\/revisions\/1047"}],"speakers":[{"embeddable":true,"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/989"}],"author":[{"embeddable":true,"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wporg\/v1\/users\/mayneforce"}],"wp:attachment":[{"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=1046"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=1046"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/riverside.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=1046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}